This is the short answer - He is a character I created from a Clamp Champ figure.
Here's the long story...So I bought a bunch of figures on eBay (1998), and in the pile I found a brown figure with no accessories or armor, that I've never seen before (I stopped collecting in 1985).
I took a pictures of him and sent it to He-man.org to ask what this figure is. I put He-Man's armor on him and it looked cool.
In the meantime, I went to work and told my friend Jeff about the figure. Come to find out my older friend Jeff, had a son who was big into Masters of the Universe figures. So I asked him if he knew the figure's name. Jeff told me he didn't know any of the names, except He-Man and Skeletor.
Jeff used to make up names just for fun and to annoy his son. So he and I went back and forth talking about ridiculous names for figures. One, I can remember, Jeff came up was Sphinck-stor, a man with a big butt for a face. As we tossed more names around. After many names and lots of laughs the name "He-Bro" came out, I'm not sure who said it first, but I claimed it for my figure that was awaiting me at home.
He-Man.org did get back to me and referred to the figure as Clamp Champ, but since I had no clamp for him, and I already renamed him He-Bro this toy was keeping the name He-Bro.
So that's how I named him, and how my custom figure was made.
Here's more about the origin story and various incarnations of He-Bro:
When I was a kid I went to a K-mart store with my best friend. I was in the toy section, and I saw a He-Man figure out of the package sitting on the shelf. I picked up the toy not knowing what it was. I thought, "This guy is so cool looking, I have to show my friend."
I found my friend and said, "Man, this is the coolest toy I've ever seen! Mike, check it out."
To my surprise he knew the guy's name. "It's He-Man, he's lame. Look at these Zoids. Now these are cool.", he said.
I was talked out of buying a He-Man figure that day and bought some Zoids instead. Little did I know it would be almost 2 years before I would own any of these way cool Masters of the Universe toys.
During these two years, we never had enough money to get any figures, and I would see other kids with these cool He-Man figures. Then I saw the cartoon, He-Man and the Masters of the Universe, and oh man, I had to get these, but I knew my mom could not afford them.
At this time I also wanted a computer, and I had a Commodore Vic 20 on my radar screen, but my mom could not afford this either. So I asked everyone I knew to just give me money for my birthday and Christmas, for the computer.
Only my dad took me seriously enough to send money, he sent up $100, and man, that was a lot of money for a kid. But nobody else gave any, and the Vic 20 computer was $300. So I was still a long way off.
One night when we went out to eat, down the street from the restaurant was a department store, so I asked my mom if I could go to it, since I was finished eating. I walked into the store, and immediately found in the toy section, some Castle Grayskull play sets and lots of different (and wonderful) figures were for sale. I added it up in my head and calculated that I could get about 16 figures or a Castle Grayskull and 8 figures, with my $100.
I had to make a tough decision that night. Buy the figures tonight, or save money for a computer that I only had 1/3 of the money for. I tell you, that was a very hard choice for me. I chose the computer.
I got a newspaper route and saved that money up until I had the full $300 for the computer, then I dropped the route, bought the computer and thus changed my course in life.
I still desperately wanted these Masters of the universe Figures. But there was no way to get them. My paper route was gone, and my mom had no extra money.
One day I even saw some kids break a Masters of the Universe figure on the road, just for fun. A car ran over it and the plastic torso was broken apart. I could not believe this; this kid had these wonderful toys and treated them like this, when I could not even afford one.
About a year later my mom had to leave her husband (not my dad) in a rush, and I had to grab all my things that would fit into one laundry basket (my clothes, Vic 20, some Micronauts, and a few books.) She took what money she had, and she said, today you can buy what ever you want.
We went to Fred Myers and I found the toy section, then the figure isle, and looked for He-Man. All they had was Skeletor, Beast-Man, and Faker. I bought a muscle bound, blue skinned, skull faced, Skeletor.
I stayed with my older sister for the next 2 months and pretended that Skeletor was a good guy. I would make up stories of this blue hulking figure picking up large objects and throwing them, or he would mountain climb all over the apartment, and even on some days, he would fight the big cat. (It was my sisters cat.)
As times got better I got a batch of figures; Tri-Klops, Zodac, Ram-Man, Mer-Man, Zoar, and Screech. One time I spent money that I was supposed to use for my sister's Christmas present on a Battle Armor He-Man. (Finally I got a He-Man!) Another time I was sick and slept off and on for 3 days and my mom woke me and asked me if there was anything I wanted, I asked for Man-E-Faces and Man-At-Arms. She got them for me then I woke up and played for hours.
Soon I had a small job, and I was getting a new action figure every month, it was cool. Beast man, Fisto, Jitsu, Mega-Blaster, the Battle-Ram (very cool vehicle, see the box art above that blew me away when I was a kid), Trap jaw, Teela, Evil-Lyn, Buzz-off and Webstor were among the ones I bought.
Times got tough again; at one time I had to give up all my figures except what I could carry on my person, so I kept my first keletor and one of my other favorites, Man-At-Arms. (If I had the original He-Man I would have tried to keep him too, some how; but I didn't have him, just the Battle Armor He-Man.)
Years later I started to have my own kids and went to second hand stores and found some old He-Man and the Masters of the Universe figures for them. I never told them the real names of the figures, we just called them muscle guys, and I would help my kids name their figures, usually named after guys I knew at work.
I had this idea that if I gave them a story of who or what the figures were then, they would not use their own minds including who was a good guy or a bad guy. It worked pretty well. Believe it or not, my oldest son's first Masters of the Universe figure was a Mer-Man; that was his favorite, and he was a good guy according to my son. (We called the toy Fred)
Here is an example of the type of names my kids came up with; for the Jitsu figure, they named him Million Dollar Hand.
Now again, years later, I am still
trying to buy figures, but now it's the new ones. I also
bought all the commemorative ones in 2000 and 2001. My
youngest of four kids calls them stupid He-Man figures. He
doesn't get it; he likes Teenage Mutant Ninja Turtles.
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